VISA INC.

Services-Business Services, NEC
Stock Price
$336.23
+$5.71 (+1.73%)
Jun 26, 2026
Debt to Equity
54.6%
ROE
53.6%
PE Ratio
39.28
EPS (Diluted)
$4.42

Visa Inc (V) Fundamental Analysis

Company Profile and Growth Overview

Visa Inc. operates a global electronic payments network and presents a profile of high-margin, cash-generative operations combined with consistent multi-year revenue and earnings growth.

The company’s long-run growth and profitability are notable: five-year diluted EPS CAGR is 13.04% and five-year revenue-per-share CAGR is 14.02%, with revenue per share most recently up 12.5% year-over-year (see Revenue & EPS Growth and EPS Diluted & Revenue per Share).

Profitability Metrics

  • Trailing ROE is 53.6%
  • Trailing net income remains substantial — $20.79B (TTM)
  • Gross margin and net margin remain high at roughly 60.0% and 50.2%

Cash Generation and Earnings Quality

  • Trailing twelve-month operating cash flow was $24.44B versus TTM net income $20.79B (cash-earnings gap of about $3.65B)
  • Cash conversion ratio of 1.1265
  • Free cash flow margin of about 55.4%

Areas of Concern and Trends to Monitor

Areas of concern include a widening gap between top-line per-share growth and reported EPS momentum: over the past year revenue per share grew 12.5% while diluted EPS grew only 4.1%, and quarterly EPS growth decelerated through 2025 from 11.1% to 4.1% before a modest rebound (see EPS Diluted & Revenue per Share and Revenue & EPS Growth).

Margins have shown some erosion in 2025 — net margin moved down to about 50.2% from mid‑2024 peaks in the mid‑50s, and gross margin slipped to approximately 60.0% — trends worth monitoring (see Profit Margin Trends).

The trailing price-to-earnings multiple has also been elevated, peaking at 41.0x in early 2025 and most recently around 39.3x (see Price-to-Earnings (PE) Ratio Trend).

Key Metrics to Watch

  • Revenue-per-share and diluted EPS growth (including the spread between them)
  • Quarterly net and gross margin trajectories
  • Operating cash flow versus net income gap and free cash flow margin
  • Trends in ROE
  • Rolling PE ratio for market expectation shifts

Key Data Points: Revenue & EPS Growth, Profit Margins, Earnings Quality, ROE, PE Ratio

Visa Inc. demonstrates strong profitability and cash generation, but faces margin erosion and valuation concerns that warrant close monitoring of key financial trends.

Revenue and Growth

Revenue Trend

Revenue & Net Income

The foundation of business quality and long-term value creation

Revenue & Net Income Growth

VISA INC. shows a multi-year upward trend in both revenue and net income, with revenue roughly doubling from the $5.4B quarterly range in 2018 to the $10B+ range by 2025 and net income rising from about $2.3B to the $5B+ range over the same period. There is a clear trough around 2020 — revenue and net income fell during the pandemic-affected quarters ($5.1B–$5.9B and $2.1B–$3.1B) — followed by a steady recovery beginning in 2021 and sustained growth through 2025.

Recent Quarterly Performance

Focusing on the most recent quarters, revenue progressed sequentially through 2025 from $9.59B in Q1 to $10.17B in Q2, $10.72B in Q3 and $10.90B in Q4, while net income moved from $4.58B in Q1 to $5.27B in Q2, dipped to $5.09B in Q3 and rose to $5.85B in Q4. The most recent quarterly revenue was $10.90B. The most recent quarterly net income was $5.85B.

Why Growth Matters

Consistent revenue and earnings growth are the lifeblood of successful long-term investments. Companies that can grow their top line (revenue) and bottom line (net income) over many years demonstrate they have products or services customers value and are willing to pay for repeatedly.

Revenue Growth shows whether the company is expanding its market reach, gaining market share, or successfully launching new products.Net Income Growth demonstrates the company can convert that revenue into actual profits while managing costs effectively.

Look for steady, sustainable growth rather than erratic spikes. The best businesses compound earnings year after year, creating tremendous value for shareholders over time. Companies that can grow earnings faster than revenue are improving their profitability—a sign of operational excellence and competitive strength.

VISA INC. (V) quarterly revenue and net income trend analysis showing historical financial performance over multiple years. Interactive chart displaying revenue growth, net income trends, and profitability patterns for V stock with quarterly and annual data points.

Revenue & Net Income Trend

Revenue
Net Income

EPS Diluted & Revenue per Share

Per-share earnings and revenue — the shareholder's view of growth

Why Per-Share Metrics Matter

Total revenue and net income can grow simply because a company issues more shares or makes acquisitions. Per-share metrics cut through that noise — they show how much value each single share of stock is generating, which is what actually matters to shareholders.

Revenue per Share (split-adjusted) tells you how much revenue the business generates for every share outstanding. Growing revenue per share means the company is either expanding the business or shrinking the share count — both shareholder-friendly signals.EPS Diluted (split-adjusted) captures bottom-line earnings per share after accounting for all dilutive instruments such as stock options and convertible debt.

The most powerful signal is when both lines rise together over many years. If revenue per share grows but EPS lags, margins are being squeezed. If EPS grows faster than revenue per share, the company is becoming more profitable — a hallmark of businesses with durable competitive advantages. Watch for share buybacks, which can mechanically lift EPS even if total earnings are flat.

VISA INC. (V) EPS diluted and revenue per share trend showing historical per-share earnings and revenue performance over time.

EPS Diluted & Revenue per Share

Revenue Per Share
Earnings Per Share (Diluted)

Revenue & EPS Growth

Year-over-year growth rates for revenue and earnings per share

Reading the Growth Rate Chart

This chart converts the absolute per-share figures into year-over-year percentage changes, making it easy to see whether growth is accelerating, decelerating, or reverting to trend — regardless of the company's absolute size.

Revenue per Share Growth (1-year, split-adjusted) measures how quickly the top line is expanding on a per-share basis. Sustained positive growth signals that the company continues to win customers and grow its addressable market.EPS Diluted Growth (1-year, split-adjusted) measures how quickly earnings are compounding for each shareholder. When EPS growth consistently outpaces revenue growth, operating leverage and margin expansion are at work.

Look for consistency, not just magnitude. A company that reliably grows EPS 10–15% per year is far more valuable than one that alternates between 50% spikes and deep contractions. Negative EPS growth during a period of positive revenue growth is a red flag — costs are rising faster than sales. Quarters where both lines converge near zero or go negative deserve close scrutiny.

VISA INC. (V) year-over-year revenue per share and EPS diluted growth rate trend analysis showing historical growth performance.

Revenue & EPS Growth

Avg:
Revenue Per Share year-on-year growth rate
Diluted EPS year-on-year growth rate
10Y rolling avg (dashed)

Revenue Analysis

Revenue Waterfall Analysis

How revenue converts to net income for the most recent annual period

VISA INC. (V) revenue waterfall chart showing the breakdown from total revenue to net income. Displays cost of goods sold, operating expenses, selling and administrative costs, research and development expenses, tax expenses, and final net income for V. Annual financial statement waterfall analysis showing profit margin components and expense structure.

Over the period Jan 2025 to Dec 2025, Visa Inc generates $41.39B in revenue. After accounting for taxes and expenses, the company retains 50.2% as net profit margin, resulting in $20.79B in net earnings from $41.39B in revenue.

Starting Revenue
Expenses
Other Items
Net Income

Period Information

Report Type: Annual (10-K)

Period: Jan 2025 to Dec 2025

Profitability

Profit Margins

Earnings Quality

Earnings Quality Analysis

Comparing reported earnings to actual cash generation

Earnings Quality Analysis — Net Income vs Operating Cash Flow (TTM)

Over the past year VISA INC. shows a steady rise in both trailing twelve‑month operating cash flow and net income, with operating cash flow consistently above net income. From 2024‑12‑31 to 2025‑12‑31 operating cash flow moved from $21.73B to $24.44B while net income increased from $19.97B to $20.79B; the cash‑earnings gap has widened modestly in the most recent quarters (about $3.65B at 2025‑12‑31). Quarterly TTM datapoints through 2025 show operating cash flow climbing each quarter from $21.73B (2024‑12‑31) to $24.44B (2025‑12‑31) and net income rising from $19.97B to $20.79B over the same span.

Over the multi‑year series there is a clear inflection around 2020–2021 where both metrics accelerated — net income and operating cash flow roughly doubled from the ~2019–2020 troughs to the 2021–2025 period — and since then operating cash flow has mostly tracked above net income. The most recent trailing twelve‑month operating cash flow was $24.44B. The most recent trailing twelve‑month net income was $20.79B.

The Earnings vs. Cash Flow Gap

Reported earnings (Net Income) doesn't always reflect actual cash generation. Companies use accrual accounting, which recognizes revenue when earned and expenses when incurred—not when cash actually changes hands. This creates timing differences and opportunities for accounting discretion that can mask underlying business health.

Net Income (the "earnings" number) can be influenced by non-cash items like depreciation, stock-based compensation, and changes in accounting estimates.Operating Cash Flow, however, shows the actual cash the business generates from its core operations—a harder number to manipulate.

Net Income vs Operating Cash Flow

Trailing Twelve Months

Net Income (Trailing Twelve Months)
Operating Cash Flow (Trailing Twelve Months)

What to Look For

  • Consistent Alignment: High-quality earnings show operating cash flow tracking closely with or exceeding net income over time. This indicates the company is actually collecting cash from its reported profits.
  • Warning Sign - Divergence: If net income consistently exceeds cash flow, the company may be reporting earnings that aren't translating to cash. This could indicate aggressive revenue recognition, growing receivables that may not be collected, or inventory building up.
  • Positive Sign - Cash Exceeds Earnings: When cash flow exceeds net income, it often reflects conservative accounting (like accelerated depreciation) or strong working capital management. This is generally a sign of high earnings quality.
  • Quarterly Volatility is Normal: Some variation is expected due to timing of collections, seasonal factors, and one-time items. Focus on the trend over multiple quarters rather than any single period.

Key Insight: Companies with durable competitive advantages typically show operating cash flow that meets or exceeds net income over time, demonstrating they convert accounting profits into actual cash that can be returned to shareholders or reinvested in the business.

Return on Equity

Return on Equity (ROE)

Measuring management's efficiency at generating profits from shareholder capital

Return on Equity (ROE)

VISA INC.'s return on equity has trended higher over the past two years, accelerating from the low‑40% range in early 2023 to the low‑50% range through 2025. Quarterly ROE rose from 40.9% on 2023-03-31 to 53.6% on 2025-12-31, with steady sequential increases in 2025 (52.3%52.5%52.9%53.6%). The recent pattern shows consistent expansion rather than large quarter-to-quarter volatility.

Looking further back, the series shows several notable inflection points: a trough around 8.7% at 2012‑12‑31, a recovery into the 20% range by 2015–2016 (for example 23.5% on 2016‑03‑31), and a sustained move above 30% beginning around 2019 that progressed into the 40%+ range by 2023. The most recent trailing twelve-month return on equity was 53.6%.

The Gold Standard of Profitability

Return on Equity (ROE) is a powerful measure of how effectively a company's management is using the money shareholders have invested. Calculated by dividing Net Income by Shareholders' Equity, it reveals how much profit is generated for every dollar of equity capital.

A consistently high ROE (typically above 15-20%) is often the signature of a "quality" business with a durable competitive advantage. It indicates that the company can generate high returns on its own capital, which it can then reinvest at these high rates to compound value over time.

What to Look For:

  • Consistency: Look for an ROE that is stable or rising over time. Erratic ROE can signal cyclicality or inconsistent management.
  • Quality vs. Leverage: While a high ROE is generally positive, it can sometimes be artificially inflated by high debt (leverage). Always cross-reference ROE with the company's Debt-to-Equity ratio to ensure the profitability is coming from operational excellence rather than excessive borrowing.
  • Comparison: ROE is most meaningful when compared against industry peers or the company's own historical average.
VISA INC. (V) Return on Equity (ROE) historical trend analysis. Quarterly chart showing the company's return on equity over time, reflecting management's efficiency in using shareholder capital.

Return on Equity Trend

Avg:
Return on Equity
10Y rolling avg (dashed)

Capital Allocation & Cash Flow

Capital Strategy

Strategic Capital Allocation

How the company generates and deploys its cash

Strategic Capital Allocation — Cash Flow Allocation Trend (TTM)

VISA INC.'s trailing twelve-month operating cash flow shows a multiyear uptrend, rising from roughly $15.95B at the end of 2021 to $24.44B at the end of 2025. Recent quarters show sequential strength through 2025 — $21.73B (2024-12-31), $21.89B (2025-03-31), $23.48B (2025-06-30), $23.06B (2025-09-30) and $24.44B (2025-12-31) — indicating higher cash generated from core operations in the most recent period.

Investing cash flow shifted materially over the period: larger negative outflows in 2021—2023 (for example, -$6.09B on 2022-06-30 and -$4.24B on 2024-03-31) turned to positive inflows through 2024—2025 (peaking at $1.80B on 2025-03-31) before moving back to a small outflow of -$469.0M on 2026-03-31.

Financing cash flow has been persistently negative over the full series with increasing magnitude from about -$13.80B (2021-12-31) to as low as -$23.52B (2025-03-31) and most recently recorded at -$22.47B (2025-12-31).

Most recent TTM cash flows: Operating Cash Flow — $24.44B; Investing Cash Flow — -$469.0M; Financing Cash Flow — $22.47B.

Understanding Company Strategy

Capital allocation refers to how management decides to spend and invest the company's cash. Analyzing the three primary categories of cash flow reveals a company's true operational strategy:

  • Operating Cash Flow: The engine of the business. This shows how much cash is generated from core operations. Sustainable businesses should ideally fund their growth and shareholder returns primarily from this source.
  • Investing Cash Flow: The future of the business. This includes spending on new equipment, R&D, and acquisitions. Consistent negative values are normal for growing companies as they reinvest in their future.
  • Financing Cash Flow: The funding of the business. This reflects capital raising (issuing stock or debt) versus returning capital to shareholders (dividends and buybacks) or repaying debt.

What to look for: Is the company bootstrapping (funding growth solely from operating cash)? Are they borrowing to fund aggressive expansion or dividends? Or are they capital raising by issuing new shares, potentially diluting your ownership? A healthy, mature company typically generates strong operating cash, moderately invests in growth, and returns the surplus to shareholders through financing activities.

VISA INC. (V) cash flow allocation analysis. Quarterly chart displaying the three pillars of cash flow: net cash from operating activities, investing activities, and financing activities, providing insight into the company's capital allocation strategy.

Cash Flow Allocation Trend

Trailing Twelve Months

Operating CF (TTM)
Investing CF (TTM)
Financing CF (TTM)

Balance Sheet

Book Value per Share

Book Value per Share

Net assets attributable to each share — the accounting floor of intrinsic value

Why Book Value per Share Matters

Book value per share is the net worth of the company — total assets minus total liabilities — divided by shares outstanding (split-adjusted). It represents the theoretical liquidation value per share if every asset were sold and every liability repaid at balance-sheet carrying values. It is the accounting foundation upon which much of equity valuation is built.

A steadily rising book value per share is one of the most reliable signals of compounding wealth creation. It means the company is retaining earnings and building net worth faster than it is returning capital or eroding it. Warren Buffett famously tracked Berkshire Hathaway's book value per share for decades as his primary measure of intrinsic value growth.

Context is essential. Asset-heavy businesses (banks, manufacturers, utilities) should be judged by book value more directly than asset-light businesses (software, consumer brands), where intangible assets like intellectual property and customer loyalty may far exceed their balance-sheet carrying values. A company trading at a large premium to book value is not necessarily overvalued — it may simply possess competitive advantages that accounting rules do not capture. Conversely, a declining book value per share — especially over multiple years — is a serious warning sign of capital destruction.

VISA INC. (V) book value per share trend showing historical net asset value per share over time, split-adjusted.

Book Value per Share

Book Value Per Share

Debt to Equity

Debt-to-Equity Ratio

How much of the company is financed by debt versus shareholders' equity

Reading the Debt-to-Equity Ratio

The debt-to-equity (D/E) ratio compares total financial debt to shareholders' equity. A ratio of 1.0 means the company has borrowed one dollar for every dollar of equity; a ratio of 2.0 means it has borrowed twice as much as it owns. Financial leverage amplifies both returns and risk: in good times, debt turbocharges equity returns; in bad times, it accelerates losses and can threaten solvency.

Trends matter more than a single number. A rising D/E ratio can mean the company is taking on debt to fund growth — potentially value-creating if returns exceed the cost of capital. But it can also mean equity is being eroded through losses or that the business is borrowing simply to sustain operations. A falling D/E ratio generally reflects strengthening financial health: earnings are being retained, debt maturities are being paid down, or both.

Industry norms vary enormously. Capital-intensive sectors (utilities, real estate, financials) routinely carry high D/E ratios that would be alarming in, say, a technology company. Always compare against sector peers. As a rough rule of thumb, a D/E above 2× in a cyclical business warrants careful scrutiny of interest coverage and refinancing risk.

VISA INC. (V) debt-to-equity ratio trend showing the historical balance between financial leverage and shareholders' equity.

Debt-to-Equity Ratio

Debt-to-Equity Ratio

Current Ratio

Current Ratio

Short-term liquidity — can the company cover its near-term obligations?

Liquidity: Can the Business Pay Its Bills?

The current ratio is calculated as current assets divided by current liabilities. A ratio of 1.5 means the company has $1.50 of short-term assets — cash, receivables, inventory — for every $1.00 of obligations due within the next twelve months. It is the most direct measure of near-term financial resilience: can the business meet its obligations without needing to raise new capital or sell long-term assets at a discount?

A ratio above 1.0 is generally healthy, meaning current assets exceed current liabilities. A ratio consistently above 2.0 may indicate the company is holding excess cash or inventory that could be deployed more productively. A ratio below 1.0 is a warning sign — the company is relying on future cash generation or external financing to cover its near-term obligations, which is manageable in normal conditions but dangerous during a downturn.

Trends and context matter.A declining current ratio isn't always alarming — highly efficient businesses (e.g., large retailers with reliable daily cash flows) often run leaner balance sheets intentionally. Conversely, a rapidly rising current ratio can signal slowing sales causing inventory to build, or customers taking longer to pay. Always compare the trend against industry peers and cross-reference with the cash flow statement to assess whether the business is genuinely liquid or just holding non-cash current assets.

VISA INC. (V) current ratio trend showing the ratio of current assets to current liabilities over time, a measure of short-term liquidity.

Current Ratio

Current Ratio

Valuation

PE Ratio

Price-to-Earnings (PE) Ratio Trend

How much the market is paying for each dollar of company earnings

Price-to-Earnings (PE) Ratio

VISA INC.'s trailing twelve-month price-to-earnings ratio rose sharply from the low 30s in mid-2024 (32.4x on 2024-09-30) to a peak in early 2025, increasing to 41.0x on 2025-03-31. After that peak the ratio has modestly contracted each quarter, moving to 40.8x (2025-06-30), 39.6x (2025-09-30) and 39.3x (2025-12-31), indicating a near-term stabilization below the spring 2025 high.

Over the longer history shown, the PE has oscillated broadly between the low 20s and low 40s with occasional higher spikes, but recent quarters are clustered around the high-30s to low-40s range. The most recent Price-to-Earnings (PE) ratio observed for VISA INC. was 39.3x as of 2025-12-31.

What Is the PE Ratio?

The Price-to-Earnings (PE) ratio is one of the most widely used valuation metrics in investing. It divides the current stock price by the company's earnings per share (EPS), revealing how much investors are willing to pay for each dollar of earnings. A high PE can signal that the market expects strong future growth, while a low PE may suggest undervaluation—or reflect genuine concerns about the company's prospects.

Context matters:PE ratios vary significantly across industries. High-growth technology companies routinely trade at PE ratios above 30x or 40x, while mature, low-growth sectors like utilities or financials often trade closer to 10–15x. Always compare a company's PE to its own history and its industry peers, not just an absolute number.

What to Look For:

  • Expanding PE (Re-rating):If the PE is rising while earnings are also growing, the market is assigning increasing confidence in the company's future. If PE rises while earnings stagnate, it may signal speculative excess.
  • Contracting PE (De-rating): A falling PE can indicate the market is losing confidence in growth prospects. If earnings grow but the PE shrinks, total returns may be muted.
  • Negative PE: When a company is loss-making, the PE ratio is negative or undefined. In these cases, investors typically use other metrics such as Price-to-Sales (P/S) or EV/EBITDA.
  • Spikes and Troughs: Sudden PE spikes often occur when earnings temporarily collapse (making the divisor small) rather than when the stock price surges. Context is key.

Key Insight:The PE ratio is a snapshot of market sentiment and expectations. Tracking it over time alongside earnings trends reveals whether the market's valuation has expanded or contracted—and whether that change is justified by fundamentals.

VISA INC. (V) Price-to-Earnings (PE) ratio historical trend analysis. Quarterly chart showing how the market has valued the company's earnings over time.

PE Ratio Trend

Price-to-Earnings Ratio